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Changing This One Thing (that you probably do all the time) Will Make More People Want to Talk to You

Robin Sacks
3 min readAug 11, 2020

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Image by Gerd Altmann from Pixabay

I receive about a dozen LinkedIn connection requests per day that have no note, no reason for reaching out to me, and absolutely no introduction whatsoever.

That makes me crazy!

If that wasn’t enough, when I look at a person’s profile (taking my own time and energy to try and figure out why you might be reaching out to me, other than to see if you can do business directly with me even though you don’t know me), the first word of the profile is almost always “I.”

The moment you start talking to me and use the word “I,” you’ve already lost me.

The most effective way to instantly begin engaging someone, and making them think about why they would want to connect with you, is to start with the word “you.”

The key to effective communication, and to effective networking and connecting, is to give me an opportunity to instantly experience a value for myself. It might be something you do, it might be something you offer, it might be something you really help people accomplish.

But, when you jump right in, and start by telling me about yourself first, you’ve lost a huge opportunity.

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Robin Sacks
Robin Sacks

Written by Robin Sacks

I speak, coach, and write about confidence, self-talk, and stress management. I also live for cozy mysteries and bad (read: good) puns.

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